Any business worth its salt, keen to make a name for itself in the 21st century, absolutely has to have a website behind it… but it can’t just be any old website. It’s got to be slick, smart, fully optimised and a reflection of who you are as a brand.
But, of course, this is all very much easier said than done and if you’ve never built a website before, it’s very easy to fall into all sorts of web design traps, traps that could see potential customers flocking to your customers instead.
This is where website builder Showit really comes into its own, largely doing all the hard work for you and making it far easier for you to troubleshoot issues as they arise and make changes to the site over time as the needs of your business evolve.
What is Showit?
Quite simply, Showit is a versatile website building platform that allows you to design and customise your own site easily and efficiently, with very user-friendly features that even the most inexperienced business owners find intuitive.
The drag-and-drop interface is easy to understand and you can put together beautifully responsive websites quickly, even if you have no coding skills to speak of.
Does Showit work with WordPress?
Building your website on Showit doesn’t mean that you’ll miss out on the power that WordPress represents.
The good news is that you can enjoy all the benefits of having a WordPress blog with your ShowIt site because the two work really well together, with Showit hosting the site and making sure it’s fully responsive and WordPress managing all the technical aspects like search engine optimisation (SEO) and content through plugins and tools. Perfection!
How creative is Showit?
The creativity you can enjoy with Showit is one of the main reasons why small independent businesses like working with it so much. You’re able to design a site that really makes you stand out, one that serves as a true reflection of your brand personality and values.
Customisation has never been easier and you’ll have great fun playing around with different colours, typography, layouts and other multimedia features. With complete control over the site, you’ll easily be able to come up with the design of your dreams.
What about SEO?
When designing your website, always do so with SEO in mind. This is what will help search engines like Google crawl and index your site so that your customers can find you when looking for your goods and services online.
It’s pretty tricky to get your head around as a layperson and you’ll be far too busy running your actual business to devote much time to it, but with Showit you can optimise for SEO really easily, updating elements like alt text, tags, meta descriptions and page titles without having to do too much in-depth research on the topic.
But, of course, if you need any help or advice relating to SEO, web design or digital marketing, all you need to do is give the Rare Site Shop team a call. Looking forward to hearing from you!
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